{"id":5800,"date":"2024-09-05T11:43:55","date_gmt":"2024-09-05T09:43:55","guid":{"rendered":"https:\/\/villafrut.it\/company\/charter-of-values\/"},"modified":"2024-12-03T15:59:00","modified_gmt":"2024-12-03T13:59:00","slug":"charter-of-values","status":"publish","type":"page","link":"https:\/\/villafrut.it\/en\/company\/charter-of-values\/","title":{"rendered":"Paper of Values"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"5800\" class=\"elementor elementor-5800 elementor-1168\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-754a886 e-con-full elementor-hidden-tablet elementor-hidden-mobile e-flex e-con e-parent\" data-id=\"754a886\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;,&quot;background_background&quot;:&quot;classic&quot;}\" data-core-v316-plus=\"true\">\n\t\t<div class=\"elementor-element elementor-element-806c321 e-con-full position-relative e-flex e-con e-child\" data-id=\"806c321\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f61a317 position-absolute translate-middle-y h-100 w-100 elementor-hidden-mobile elementor-widget elementor-widget-html\" data-id=\"f61a317\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<?xml version=\"1.0\" encoding=\"UTF-8\"?>\r\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" viewBox=\"0 0 563.53 424.81\">\r\n  <defs>\r\n    <style>\r\n      .bg {\r\n        fill: #FFF3D8;\r\n      }\r\n    <\/style>\r\n  <\/defs>\r\n  <!-- Generator: Adobe Illustrator 28.7.1, SVG Export Plug-In . SVG Version: 1.2.0 Build 142)  -->\r\n  <g>\r\n    <g id=\"Livello_1\">\r\n      <path class=\"bg\" d=\"M519.11,221.95c-5.27-5.27-5.27-13.82,0-19.09l44.42-44.42V13.5c0-7.46-6.04-13.5-13.5-13.5H13.5C6.04,0,0,6.04,0,13.5v144.94l44.42,44.42c5.27,5.27,5.27,13.82,0,19.09L0,266.37v144.94c0,7.46,6.04,13.5,13.5,13.5h536.53c7.46,0,13.5-6.04,13.5-13.5v-144.94l-44.42-44.42Z\"\/>\r\n    <\/g>\r\n  <\/g>\r\n<\/svg>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ed4e7e6 elementor-widget elementor-widget-heading\" data-id=\"ed4e7e6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.19.0 - 07-02-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\">Our<br \/>paper<br \/>of values<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-60d1a91 elementor-hidden-desktop e-flex e-con-boxed e-con e-parent\" data-id=\"60d1a91\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-179d38a elementor-widget elementor-widget-text-editor\" data-id=\"179d38a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.19.0 - 07-02-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Our<br \/>\npaper<br \/>\nof values<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4704ece e-con-full e-flex e-con e-child\" data-id=\"4704ece\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-566aeb4 e-flex e-con-boxed e-con e-parent\" data-id=\"566aeb4\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bd4b03c elementor-widget elementor-widget-image\" data-id=\"bd4b03c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.19.0 - 07-02-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/villafrut.it\/wp-content\/uploads\/2024\/09\/icona-visione-1.svg\" class=\"attachment-large size-large wp-image-792\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-86766ee elementor-widget elementor-widget-heading\" data-id=\"86766ee\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Our <u class=\"headline headline-yellow\">vision<\/u><\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0e9b702 elementor-widget elementor-widget-text-editor\" data-id=\"0e9b702\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>We see fruit and vegetables as a <strong>precious gift from the earth,<\/strong> at the base of a proper food pyramid and the quest for well-being: this is why we support the consumption of fruit and vegetables by engaging in a larger and larger role, thinking of us as<strong> a bridge between the earth and the table supported by the three pillars of the production, processing, logistics and distribution.<\/strong><\/p>\n<p>All this to ensure the widest variety of products throughout the year and satisfy in the most up-to-date way the consumer&#8217;s freedom of choice, product preferences and need for certainty on food safety issues.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-12310be e-flex e-con-boxed e-con e-parent\" data-id=\"12310be\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-151aea0 elementor-widget elementor-widget-image\" data-id=\"151aea0\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/villafrut.it\/wp-content\/uploads\/2024\/09\/icona-missione-1.svg\" class=\"attachment-large size-large wp-image-787\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-526e8cc elementor-widget elementor-widget-heading\" data-id=\"526e8cc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Our <u class=\"headline headline-yellow\">mission<\/u><\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2090a99 elementor-widget elementor-widget-text-editor\" data-id=\"2090a99\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Customer satisfaction is our priority.<\/strong> We are committed to understanding and anticipating your needs, ensuring that no customer is ever left with an unresolved problem, a missing product or a wish dissatisfied. Every challenge the customer presents us with becomes another opportunity to demonstrate our dedication, find effective solutions and consolidate trust in our services.<\/p>\n<p>In response to the growing <strong>demand for informed consumption<\/strong>, especially after the pandemic period, <strong>we want to promote a wider knowledge of fruit and vegetables<\/strong>: their origin, the techniques of cultivation and the correct way of consumption, a knowledge often forgotten by the modern consumer.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-facdb35 bg-brown-mobile e-flex e-con-boxed e-con e-parent\" data-id=\"facdb35\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6848ca7 elementor-widget elementor-widget-text-editor\" data-id=\"6848ca7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tThe values \u200b\u200bthat make\r\nbusiness growth mature\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-beb7290 bg-brown-mobile e-flex e-con-boxed e-con e-parent\" data-id=\"beb7290\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-aed9cd6 elementor-widget elementor-widget-shortcode\" data-id=\"aed9cd6\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"container position-relative\">\n\n\t<div class=\"valor-list row\">\n\t\n\t\t\t\t\t\n\t\t\t<div class=\"valor col-12 col-lg p-0\">\n\n\t<div class=\"valor-box d-flex flex-column collapsed\" data-bs-toggle=\"collapse\" data-bs-target=\"#valor-collapse-trust\" aria-expanded=\"false\" aria-controls=\"valor-collapse-trust\">\n\t\t\n\t\t<div class=\"title\">\n\t\t\tTrust\t\t<\/div>\n\t\t\n\t<\/div>\n\n\t<div class=\"valor-collapse position-relative collapse\" id=\"valor-collapse-trust\" data-bs-parent=\"#valor-\">\n\t\t\n\t\t<div class=\"d-flex flex-column justify-content-between\">\n\t\t\t<div class=\"content\">\n\t\t\t\tTrust. Loyalty, fairness and scrupulous product care. Punctuality in deliveries and availability 7 days a 7, 365 days a year. These are the factors that have built our close relationship of trust with customers, in a selective environment such as the large-scale retail trade.\t\t\t<\/div>\n\t\t\t\n\t\t\t<img decoding=\"async\" class=\"plant\" src=\"https:\/\/villafrut.it\/wp-content\/themes\/villafrut\/assets\/images\/piantina.svg\" \/>\n\t\t<\/div>\n\t\t\n\t<\/div>\n\t\n<\/div>\t\t\t\n\t\t\t\t\t\n\t\t\t<div class=\"valor col-12 col-lg p-0\">\n\n\t<div class=\"valor-box d-flex flex-column collapsed\" data-bs-toggle=\"collapse\" data-bs-target=\"#valor-collapse-ethicality\" aria-expanded=\"false\" aria-controls=\"valor-collapse-ethicality\">\n\t\t\n\t\t<div class=\"title\">\n\t\t\tEthicality\t\t<\/div>\n\t\t\n\t<\/div>\n\n\t<div class=\"valor-collapse position-relative collapse\" id=\"valor-collapse-ethicality\" data-bs-parent=\"#valor-\">\n\t\t\n\t\t<div class=\"d-flex flex-column justify-content-between\">\n\t\t\t<div class=\"content\">\n\t\t\t\tWe operate in an ethical and responsible manner that is economically, socially and environmentally sustainable, aspiring to be a positive force in our community.\t\t\t<\/div>\n\t\t\t\n\t\t\t<img decoding=\"async\" class=\"plant\" src=\"https:\/\/villafrut.it\/wp-content\/themes\/villafrut\/assets\/images\/piantina.svg\" \/>\n\t\t<\/div>\n\t\t\n\t<\/div>\n\t\n<\/div>\t\t\t\n\t\t\t\t\t\n\t\t\t<div class=\"valor col-12 col-lg p-0\">\n\n\t<div class=\"valor-box d-flex flex-column collapsed\" data-bs-toggle=\"collapse\" data-bs-target=\"#valor-collapse-relationship\" aria-expanded=\"false\" aria-controls=\"valor-collapse-relationship\">\n\t\t\n\t\t<div class=\"title\">\n\t\t\tRelationship\t\t<\/div>\n\t\t\n\t<\/div>\n\n\t<div class=\"valor-collapse position-relative collapse\" id=\"valor-collapse-relationship\" data-bs-parent=\"#valor-\">\n\t\t\n\t\t<div class=\"d-flex flex-column justify-content-between\">\n\t\t\t<div class=\"content\">\n\t\t\t\tRelationship and dialogue. Beyond technical aspects and service value, we build authentic connections with all our partners. Dialogue, both inside and outside the company with manufacturers, suppliers and customers, is fundamental in our philosophy.\t\t\t<\/div>\n\t\t\t\n\t\t\t<img decoding=\"async\" class=\"plant\" src=\"https:\/\/villafrut.it\/wp-content\/themes\/villafrut\/assets\/images\/piantina.svg\" \/>\n\t\t<\/div>\n\t\t\n\t<\/div>\n\t\n<\/div>\t\t\t\n\t\t\t\t\t\n\t\t\t<div class=\"valor col-12 col-lg p-0\">\n\n\t<div class=\"valor-box d-flex flex-column collapsed\" data-bs-toggle=\"collapse\" data-bs-target=\"#valor-collapse-safety\" aria-expanded=\"false\" aria-controls=\"valor-collapse-safety\">\n\t\t\n\t\t<div class=\"title\">\n\t\t\tSafety\t\t<\/div>\n\t\t\n\t<\/div>\n\n\t<div class=\"valor-collapse position-relative collapse\" id=\"valor-collapse-safety\" data-bs-parent=\"#valor-\">\n\t\t\n\t\t<div class=\"d-flex flex-column justify-content-between\">\n\t\t\t<div class=\"content\">\n\t\t\t\tFood safety and health protection. We guarantee a healthy and controlled product, traceable from producer to the end consumer. Our attention to detail and strict controls ensure that customers maximum tranquillity.\t\t\t<\/div>\n\t\t\t\n\t\t\t<img decoding=\"async\" class=\"plant\" src=\"https:\/\/villafrut.it\/wp-content\/themes\/villafrut\/assets\/images\/piantina.svg\" \/>\n\t\t<\/div>\n\t\t\n\t<\/div>\n\t\n<\/div>\t\t\t\n\t\t\t\t\t\n\t\t\t<div class=\"valor col-12 col-lg p-0\">\n\n\t<div class=\"valor-box d-flex flex-column collapsed\" data-bs-toggle=\"collapse\" data-bs-target=\"#valor-collapse-transparency\" aria-expanded=\"false\" aria-controls=\"valor-collapse-transparency\">\n\t\t\n\t\t<div class=\"title\">\n\t\t\tTransparency\t\t<\/div>\n\t\t\n\t<\/div>\n\n\t<div class=\"valor-collapse position-relative collapse\" id=\"valor-collapse-transparency\" data-bs-parent=\"#valor-\">\n\t\t\n\t\t<div class=\"d-flex flex-column justify-content-between\">\n\t\t\t<div class=\"content\">\n\t\t\t\tTransparency in communication. We attach great importance to clarity of words. our\r\ncommitment is translated into simple, but always clear and verifiable facts and words, without resorting to formulas of trend or catchphrase.\t\t\t<\/div>\n\t\t\t\n\t\t\t<img decoding=\"async\" class=\"plant\" src=\"https:\/\/villafrut.it\/wp-content\/themes\/villafrut\/assets\/images\/piantina.svg\" \/>\n\t\t<\/div>\n\t\t\n\t<\/div>\n\t\n<\/div>\t\t\t\n\t\t\t\t\t\n\t\t\t<div class=\"valor col-12 col-lg p-0\">\n\n\t<div class=\"valor-box d-flex flex-column collapsed\" data-bs-toggle=\"collapse\" data-bs-target=\"#valor-collapse-versatility\" aria-expanded=\"false\" aria-controls=\"valor-collapse-versatility\">\n\t\t\n\t\t<div class=\"title\">\n\t\t\tVersatility\t\t<\/div>\n\t\t\n\t<\/div>\n\n\t<div class=\"valor-collapse position-relative collapse\" id=\"valor-collapse-versatility\" data-bs-parent=\"#valor-\">\n\t\t\n\t\t<div class=\"d-flex flex-column justify-content-between\">\n\t\t\t<div class=\"content\">\n\t\t\t\tVersatility. We are ready to respond to changes in the market, regulations and the needs of consumers with flexibility and proactivity.\t\t\t<\/div>\n\t\t\t\n\t\t\t<img decoding=\"async\" class=\"plant\" src=\"https:\/\/villafrut.it\/wp-content\/themes\/villafrut\/assets\/images\/piantina.svg\" \/>\n\t\t<\/div>\n\t\t\n\t<\/div>\n\t\n<\/div>\t\t\t\n\t\t\t\t\t\n\t\t\t<div class=\"valor col-12 col-lg p-0\">\n\n\t<div class=\"valor-box d-flex flex-column collapsed\" data-bs-toggle=\"collapse\" data-bs-target=\"#valor-collapse-respect\" aria-expanded=\"false\" aria-controls=\"valor-collapse-respect\">\n\t\t\n\t\t<div class=\"title\">\n\t\t\tRespect\t\t<\/div>\n\t\t\n\t<\/div>\n\n\t<div class=\"valor-collapse position-relative collapse\" id=\"valor-collapse-respect\" data-bs-parent=\"#valor-\">\n\t\t\n\t\t<div class=\"d-flex flex-column justify-content-between\">\n\t\t\t<div class=\"content\">\n\t\t\t\tRespect for the earth. By deriving the best fruits from the earth, we strive to give it our full attention, adopting production practices that respect its natural balance.\t\t\t<\/div>\n\t\t\t\n\t\t\t<img decoding=\"async\" class=\"plant\" src=\"https:\/\/villafrut.it\/wp-content\/themes\/villafrut\/assets\/images\/piantina.svg\" \/>\n\t\t<\/div>\n\t\t\n\t<\/div>\n\t\n<\/div>\t\t\t\n\t\t\t\t\n\t<\/div>\n\t\n\t<div class=\"valor-cursor\">\n\t\t<?xml version=\"1.0\" encoding=\"UTF-8\"?>\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" viewBox=\"0 0 52.33 71.9\">\n  <defs>\n    <style>\n      .valor-cursor-image {\n        fill: #316b48;\n      }\n    <\/style>\n  <\/defs>\n  <!-- Generator: Adobe Illustrator 28.7.1, SVG Export Plug-In . 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class=\"elementor elementor-8131\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2a3c589 e-con-full e-flex e-con e-child\" data-id=\"2a3c589\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-f3a36cd e-con-full e-flex e-con e-child\" data-id=\"f3a36cd\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-271ede1 elementor-widget elementor-widget-text-editor\" data-id=\"271ede1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Want to know more about our <u class=\"headline headline-green-dark\">Controlled supply chain<\/u>?<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div 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